Finally, the year 2022 is halfway through. Tech industry leaders are being driven to introduce mobile app development by the fast-rising acceptance rate of digital-first enterprise mobility solutions. Thanks to digital-first technology, businesses throughout the world now have the opportunity to continue operating remotely and using cross-platform, mobile-first, cloud-based application digital solutions. And that will open up many chances for companies to stand out in the market rivalry. Additionally, in this post-pandemic context, companies still make up for their losses in 2020.
Businesses should consider switching to mobile-first software solutions, especially in today’s world, where users prefer mobile devices to the traditional system. Let’s wait and watch what innovations the rapidly expanding IT mobility trends will bring in the remaining months of 2022, the following year, 2023, and beyond.
Why Does It Have To Be Mobile App Development?
The market for mobile app development companies has seen significant growth due to the rising demand for mobility solutions and people’s desire for instant access to everything. The data on the need for innovation in the mobile app market is provided below.
Smartphone User Base
One study estimates that since the invention of the smartphone, there have been between 0.3 and 0.6 billion more smartphone users worldwide. In 2016, there were 3.6 billion smartphone users. As of 2022, there are already 6.6 billion smartphone subscribers, with 7.7 billion subscriptions anticipated by 2027. We can easily see a 10.4% yearly rise if we only consider the increase in smartphone users from 2016 to 2022.
Android vs. IOS Mobile Device Users
Global Marketplace: Android consumers unquestionably dominate the market regarding the rivalry between Android and iOS mobile phones, with 72.2% of the global market share.
US Marketplace: iOS has a larger market share than Android apps in the US, accounting for 57% of all mobile device users in the country.
UK Marketplace: Both the iOS and Android marketplaces are in intense competition in the UK mobile market. Android users dominated the market with 53% of the user base in the Q3 2020 survey, whereas iOS users had 51.6% of the user base and Android users had 47.8% in the Q3 2021 survey. With this kind of forecasting, it makes sense for firms to create a mobile application in order to connect with as many potential clients as possible. Additionally, the number of tablets sold globally has surged by 36% in the past six years to close to 1.14 billion units, demonstrating the demand for cross-platform mobile app development.
Smartphone Usage
Looking around in public, you’ll see that everyone actively engages in mobile activity. In 2021, the typical individual checked their smartphones for 4 hours and 23 minutes daily, according to research. Additionally, a typical smartphone addict looks at their screen 262-250 times daily or less than 5 minutes. The time spent using mobile applications is anticipated to rise by 4 hours and 35 minutes by 2023 as they become more commonplace. This rise in extensive smartphone use is driven by the digitization of financial, retail, and management services and the accessibility of enjoyable content.
Mobile App Development & Download Statistics
The Android app and iOS app concepts and the Google Play Store and App Store must be covered when talking about mobile app development, Unity App Development, mobile development companies, and download statistics.
Google Play Store: For even the most basic search query, Google is the most popular and frequently used platform by the global audience daily. In the first quarter of 2022, the community identified over 2.65 million Android apps with 494K+ authors in the Google Play Store alone. The number of apps on the Google Play Shop is growing every day even though the store eliminates spam and low-quality apps. About 3,739 new mobile apps are added daily to the Google Play Store! Google Play has surpassed all other mobile app stores in the globe in terms of the number of apps available. The most recent app download rate was approximately 111.3 billion, up 50% over the rate in 2016.
App Store: With a diversified user base in terms of geography, the Apple App Store is the second largest and a strong rival to the Google App Store. There are currently 724K+ publishers globally and 2.11 million iOS mobile apps accessible in the App Store. Out of the entire iOS apps available on the App Store, there are roughly 221,666 games, with the rest being non-game apps. In June 2022, 36 thousand of iOS mobile apps will be available worldwide through the App Store. The section above, labeled “Android vs. iOS Mobile Device Users,” contains the relevant details.
Mobile App Retention Statistics
The user retention rate should be the primary consideration when creating a mobile app.
Let’s first define what the mobile app retention rate means.
The mobile app retention rate calculation depends on how long customers keep using the app after installing it. The higher the mobile app user retention rate, the longer most users use the program continuously.
Factors Affecting Mobile App Growth In 2023
Apps For Foldable Smartphones
Since flip phones first became popular several years, touchscreen phones without buttons have been the norm. Users have been exposed to foldable cell phones over the past few years. In an ideal world, foldable gadgets could expand or reduce screen sizes to accommodate user preferences.
Although they might not become a big hit immediately, they have a great chance of quickly expanding their fanbase.
5G Technology
The creation and development of mobile apps will significantly improve with the introduction of 5G technology. The latencies and speeds of 5G connections are reduced by half. Users can benefit from improved mobile app functionality and better download and upload rates.
Overall, 5G technology has enormous promise, which we will undoubtedly soon experience.
AI Integrated Apps
A few years ago, AI technology entered the mobile app market. When we consider modern virtual mobile assistants like Alexa and Siri, technology has advanced significantly since that time.
Data analytics and machine learning are two methods for integrating AI into apps and improving them to better experiences. The number of AI-powered apps in important industries will increase over the coming years.
Lastly,
The success of mobile applications, which are becoming increasingly popular, will soar in the following years. Mobile app development services will continue to advance due to increased hardware capabilities and emerging mobile app development technologies.
That concludes the discussion of mobile growth data through 2023 and beyond. Do you want to learn more about how mobile apps are developed? To receive professional advice on your question regarding mobile app development, get in touch with Getra Innovation right away.
